Rebirth of the Ultimate Rich Second Generation Chapter 313: Brand new business idea
Chapter 313 Brand New Business Ideas
Two hundred thousand to buy an identity?
Hehe, I really dare to think about it! Shen Zheyu and Kang Shaojie were speechless.
It's too exaggerated!
"Aren't you dealing with high-end consumers in Beijing? Do they care about this mere 200,000?" Lorraine smiled, "It's just a matter of operating methods."
Shen Zheyu and Kang Shaojie pondered for a moment: "Lorraine, even if we do it again, I feel that these two hundred thousand are still too expensive. Although some of the consumer groups we are targeting do not lack these two hundred thousand, but, They also want to make their two hundred thousand flowers worth their money."
"Of course. Two hundred thousand is a price that is neither high nor low. Don’t forget, our Chinese gold card is to show our identity. It can be easily obtained with too little money, so wouldn’t it feel like this? Identity status and consumption concepts are too cheap?" Lorraine knew that the two of them couldn't understand the origin of the 200,000 yuan price.
"Let’s put it this way, Shaojie, your Kyoto people online shopping mall has reached cooperation agreements with major international famous brand stores. Since you have adopted the membership points system, the minimum is set at a 25% discount, which means , Even if customers raise their points to the top and use a discount of 25% off the original price to buy goods from any store that cooperates with you, you will not lose money, right?"
"Of course." Shen Zheyu nodded, "Most luxury brands are in profiteering industries. It is unceremonious to say that these luxury brand apparels are priced so high. Many of the reasons are due to them. For example, a piece of clothing worth 10,000 yuan, in fact, the cost, plus agency production fees or customs fees, is only a few hundred yuan, and even some... only need about one hundred. This does not It’s not alarmist. I’ve come into contact with colleagues in the luxury brands industry and know this well. They just put in some energy in the initial marketing and concept design. Compared with the profits they make, these investments, It’s almost negligible."
"That's it, that is to say, you can afford a 7.50% discount. Now I will give you a calculation. If a person holds a Chinese gold card and buys ten branded clothing for himself every year , Even if it is conservatively estimated, I am afraid it will be between 50,000 and 70,000 yuan, and then buy some famous watches, bracelets, and rings during the year, and then buy a new car. It can be said that it will definitely be More than two hundred thousand, right?"
Kang Shaojie smiled: "200,000, you are too underestimating the strength of the upper-class consumer groups in Beijing.... To put it bluntly, every child of the big family buys clothing, cars, etc. every month. The cost of goods is at least between 2 million and 5 million, which is still a conservative estimate. The average wealthy business family will spend about 1 million a year. Even for the worst, they don’t know 20 a year. Million in expenses."
"Yes, this is just the cost of shopping for goods. So...what about their spending in leisure and entertainment venues? Including hotel accommodation, dining out, leisure and entertainment, etc.... How much will they spend in a year? "
"This data is terrifying." Kang Shaojie suddenly said, "Let me take it. I did statistics last month. I spent more than 4.3 million yuan on merchandise shopping this year. Hotel accommodations, dining out, and leisure and entertainment spent another three million yuan. You know, because of my identity, buying things or traveling on business will inevitably cost them."
"Haha, do you understand now? The price of 200,000 yuan is not expensive at all." Lorraine smiled, "Shaojie, take you for example, you spend nearly 8 million this year. , What will happen if you get a 25% discount?"
Shen Zheyu settled the matter carefully, and answered the question for Kang Shaojie: "That is about six million yuan a year. When it is converted, it saves two million!"
"So, how many times is the difference between two million and two hundred thousand?"
Kang Shaojie took a deep breath after realizing it, and his face was slightly shocked--a full ten times! !
I really don’t know, he was shocked when he counted it, he hadn’t counted it like that before!
"In that case, if we set the price of this Chinese gold card at 200,000, it would be too cheap! Let's just ask for 1 million!" Shen Zheyu kept shaking his head, he now completely digested Luo. Lin's idea, a hint of excitement faintly floated in his heart! He has a hunch that if this plan can be implemented smoothly, then it will really open up a new profiteering industry!
"No, one million is too much. We have not officially put this Chinese gold card into the market, so we still have a lot of risks. Once we fail to succeed in the first step, then we will definitely be taken by other merchants. Plagiarizing this idea, then, we will be very passive."
"That's right, we need to move fast and efficient, otherwise, this idea is not ours." Kang Shaojie kept shaking his head and admiring, "Lorraine, I am so impressive to you now! How did you come up with a powerful idea!"
Lorraine smirked: "But...our plan, if we want to be firmly implemented, we still need to do something.-This requires the cooperation of the two of you, especially Zhe Yu." /
"What's the matter?" "You said."
The two said together.
"If you don't mind Tetsuyu, I want your Kyoto people to change their name."
"Rename?"
"Yes, I changed my name to...Chinese. In this way, we can better highlight the theme of our Chinese gold card. Moreover, the title of'Chinese', in a sense, covers a wider area and is more conducive to our future The scale of your online shopping site also needs a new revision. As we said before, some considerate services to be provided on the website will be added to these business development projects during this revision. The overall situation highlights our business philosophy of "Chinese Supreme". The official members registered under your website name can have one-tenth of the people who are willing to be the first batch of people who eat crabs, then our success."
Shen Zheyu groaned for a while, and replied decisively: "Okay, I promise you! After I go back today, I will start to do this as soon as possible. Do I need anything else?"
"No, as long as you promise on the website as a whole, all super VIP customers who become Chinese Supreme members will enjoy a minimum of 25% off the whole venue, and enjoy the distinguished services such as intimate records, agency purchases, and door-to-door delivery. That's enough."
"Ok, I understand." Shen Zheyu snapped his fingers and accepted it happily.
"What about mine?" Kang Shaojie asked with a smile at this time.
"First of all, tell me, what are the discount limits for the industries under your name?"
Kang Shaojie thought about it carefully, and then replied: "In the catering industry, the lowest discount currently available is 30%. For hotel accommodations, the lowest discount is also 30%, and for leisure and entertainment venues, the lowest discount has already appeared 40%. But. The number of these supreme members is very small, you know, the industries under my name are all high-end venues."
Lorraine smiled: "What we want is high-end venues. Let's open up the market from the upper mainstream society and expand in the future. We will talk about it after this step has gone smoothly. ——I suggest you take the catering industry , The hotel industry, the leisure and entertainment industry have unified discounts to the lowest discount you can accept."
"Okay! Just do it! After I go back today, I will start to do this too!" Kang Shaojie excitedly lit a cigarette to himself, with a smile on his face, "I haven't looked forward to it for a long time. Now, this idea is very powerful, but there are still many unknowns waiting for us.... As you said, what we will face is not the exclusion and invasion of our peers, but all the unknowns of a new industry!"
Kang Shaojie's eyes gleamed with a hint of excitement.
Shen Zheyu smiled, obviously, his mind trembled.
"Okay, now I'm going to talk about the most important thing, how do we divide the money we make?-To be honest, I have officially incorporated this idea of mine into our secret project of the Rockwell Group Among them, so the parent company is our Rockwell Group, don’t you mind?"
"Of course I don't mind!" Kang Shaojie and Shen Zheyu shook their heads together, "This is your idea. Of course you have the first say. As for how to divide the money you earn, hehe...seriously, we are true. I’m not embarrassed, because we basically didn’t invest anything. We operate the membership system by ourselves, but now we have changed the way. Moreover, the industries in our hands are perfectly integrated, and we can stimulate each other's consumption. Moreover, the emergence of this supreme Chinese consumption concept can stimulate the nerves of consumers even more, so that there will be a'revisiting effect'. After all, we are always the cheapest party...but you are willing to tell us this powerful idea, and We should thank you for pulling us in."
Lorraine was taken aback, then smiled: "Maybe...I want to use the influence of the two of you as a springboard?"
The two looked at each other and smiled: "If this is the case, then you can just give us 5% of the shares!"
"Five percent?!" Lorraine was taken aback. He thought these two "profiteers" would speak loudly, but he didn't expect to say so low!
"How can this work? Too little!"-It's really the first time I have seen this kind of negotiation method that extrapolates money and benefits.
"Uh...10% of each person?"
"Twenty percent!"
"Fifteen percent! Okay, that's it! Lorraine...Don't be wordy anymore, Zhe Yu and I, because of your idea, are suddenly full of enthusiasm... You have to give it too I took out one... well, it looked like a boss."
"Uh, boss?" Lorraine was speechless for a moment.
Kang Shaojie smiled, half earnestly and half jokingly said: "Yes, this idea was proposed by you. We are now working with you under your idea. Of course, we need to follow your arrangements. Now, you are ours. Boss, of course, you can only order us on the promotion of the Chinese supreme consumer philosophy, and you can’t control us for other things."
Boss...
Khan, it’s really shattering. A kid from a nouveau riche in Lorraine will be called the boss by Kang Da Shao and Shen Da Shao. If this spreads out, then let the wealthy children and Daughters, have been thrown down by thunder and made smoke? !