Rebirth in a Perfect Era Chapter 527: Taobao’s wolf ambitions


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Electronic Business has developed to this day, and there is no platform that has ever given this industry a powerful medicine.

Today, the Taobao network has brought a dose of fierce medicine beyond the industry's ability to the entire industry, so that all the executives of the e-Commerce platform have tightly covered their hearts on this originally bland night.

Before tonight, no one thought about it, the electronic Business can actually play like this.

Moreover, the highlight of the Taobao network tonight is not just Mango-ME. In addition to Mango-ME, there are also a large number of private shops and a large number of various products online at the same time, allowing Mango-ME to bloom in a short time After the dazzling light, the light on them began to appear.

The advantages of the Taobao network's model and ecology are gradually becoming more prominent.

EBay or Joyo, they do n’t have their own online payment channels, all transaction funds are completed by offline, either in the same city ******, or the buyer makes bank transfer first, this Fraud incidents often occur, the money is spent but the goods are not waiting, and finally there is no way to complain.

However, when users start to browse any products other than Mango-ME, they will receive a pop-up window advertising prompt. The content of this advertising prompt is later called the best product of China electronic Business, and there is no one.

The content of this advertisement is: "Alipay, pay with peace of mind!"

Behind the six characters, there is a very straightforward but slogan that can quickly penetrate the hearts of the people: "From now on, Alipay promises to users across the country: Use Alipay online Taobao, you dare to pay, I dare to pay!"

The next line: "When Online shopping, first pay to Alipay, and then pay to the seller after receiving the goods and confirming it is correct, safe and secure!"

Unlike the sale of Mango-ME, Mango-ME has Easy Music network and YY platform, no one is worried about its integrity issues, but for other third-party sellers, it is completely different, users have insufficient trust in them, Online shopping Without this trustless behavior, it is difficult to get a chance for rapid development.

It ’s different now. Alipay has changed from an online payment channel to an online transaction guarantee medium. Users can pay for anything when they see anything, but the seller ca n’t get the payment in the first place. He needs to ship the product to the user first. After the user receives the goods and checks and confirms it, then the user confirms to Alipay, and finally Alipay pays the seller.

As a result, the seller is subject to the most direct constraints. As long as you dare to play tricks, you will not get money!

Alipay first completely eliminates the possibility of e-Commerce fraud from the fundamental source; secondly, it greatly restricts the possibility of sellers sub-charged, as long as the buyer has basic identification capabilities, you can always ask the seller Initiate a refund so that the seller cannot get the money at all.

This product is extremely in line with the current national conditions of China, and it also caters to the user's psychology to a great extent. From this moment on, Online shopping has changed from an adventurous new thing to a fully guaranteed consumer behavior.

With the guarantee made by Alipay, many users have begun to browse the shops of various sellers on Taobao with confidence, and when they encounter something of interest, they will really try to communicate and buy.

YY provides 100% immediate Instant Messenger support for Taobao. Users can directly initiate a temporary conversation with the seller on their YY, consult any questions of themselves, and even add the seller as a friend, and YY To meet the needs of users, specifically in the latest version of YY, two new friend modes have been derived, one called "Game Friends" and one called "Taobao Friends."

If the user is a friend who knows in the YY game lobby and wants to add the other party as a partner for playing cards or other small games in the future, you can choose to add the other party as a friend directly in the game lobby, but if the user has certain concerns, only If you want to treat the other party as a game friend, instead of letting the other party know and have permission to view your other information, such as space, Tieba (Post It), photo album, etc., you can choose to add him as a "game friend" so that the other party cannot see Any of his relatively private content can only be added to the "Game Friends" list, chat with him, and voice and video calls.

The same is true for Taobao friends. Buyers and sellers add friends to each other, but buyers do not allow each other to view their private information, so they can add each other as "Taobao friends."

After the user understands the product through YY consultation, they can purchase it immediately. As long as the payment is made to Alipay, the seller must ship it by courier within 48 hours, otherwise the delivery speed will be delayed every time a single shipment is delayed. The index is subject to a corresponding deduction, if the index is deducted, it will also affect their ranking weight of stores and commodities.

YY and Alipay are fully embedded in the Taobao network, allowing internet people to truly understand what is called product ecology and the powerful influence generated by the combination of product ecology.

Mango-ME is sold out, and other products are constantly being sold by users. On the first night of Taobao online, it has already created sales on any e-Commerce platform in China that cannot be exceeded in a month.

EBay originally thought that Taobao was just an emerging primary e-Commerce platform. After the Taobao online, they realized that Taobao is not a baby who is to be fed. He is a born soldier. He is not only strong, but also There are also weapons and protective gear obtained from Muye Science and Technology and Alipay. Once they appear, they are a fully equipped super soldier, and he is in front of him, but an unarmed civilian.

Countless real economists seem to have opened the door to a new world at this night. They really found that electronic Business is a powerful sales channel enough to subvert the sales of traditional goods. An MP3 brand can sell 100,000 in 15 minutes. Taiwan MP3, this is because they have insufficient production capacity and only 100,000 units of inventory. If there are 300,000 units, can they be sold out within half an hour? If there is one million, will it be possible to sell a Lean in one day?

MP3 companies can achieve such amazing sales results on Taobao. What about mobile phone companies? Is it possible to create such MU Online / miracle online on Taobao? Will one day, a mobile phone manufacturer sell hundreds of thousands of mobile phones on the Taobao online day? The unit price of mobile phones is much higher than that of MP3. Even if it is a thousand yuan, hundreds of thousands of units are also hundreds of millions of sales!

If mobile phone companies can, can clothing companies, daily necessities companies, and computer hardware companies?

For a while, because of optimism about the future of the Taobao network, the number of seller applications on the backstage of the Taobao network has suddenly increased! There are also many people who are trying to register flagship stores of certain brands, but these people who have speculative purposes and try to lock in the brand keywords in advance sadly find that Taobao has a strict manual review of the seller ’s application, and any store name must be It can be determined through manual review, and the Taobao network has a clear prompt that once any brand is involved in the name, it must provide the authorization of the brand, or directly provide the business certificate of the brand.

In addition to e-Commerce and the real economy, they are amazed by the Taobao network. Baidu, Sina, NetEase, Yahoo, and other senior internet companies are also very surprised at the birth of Taobao. Boss Ma for Hangzhou.

He was shocked to find that what he was most worried about turned into reality.

Someone wants him to do C2C and retail e-Commerce first. Not only did the other party do everything he thought about with didn't expect at once, but he did very well.

The Taobao network tonight is a standard C2C platform. However, it does not want eBay or eBay to follow its natural and moderate development. It introduced Mango from the beginning to make a huge promotion, so it was created as soon as it went online. The huge sensational effect even has the potential to vigorously develop B2C.

Combined with the fragment information obtained before, Boss Ma combined with the current Taobao network can be concluded that the Mango-ME that is hot in the netizen circle is actually the knocking brick for the Taobao network in the field of electronic Business. This product is not to go with MP3 at all. Brand manufacturers are fighting for their jobs. It is here to **** the Taobao network, and its real intention is very vicious. In order to **** the Taobao network, it has almost turned the entire MP3 market! To put it more cruelly, Mango-ME is a cold-blooded bodyguard with a knife. In order to make Taobao go faster and farther, he holds an iron sword that cuts iron and is indestructible, harvesting the first level of MP3 companies all the way, using their Blood, come to the Taobao net sacrifice flag!

No wonder it can sell Mango-ME in large quantities at such a low price. Taobao network is used as the e-Commerce sales channel. All of his channel costs are the EMS courier fee of more than 20 Yuan, and the money is still paid by the user himself. As for the promotion cost, it is completely supported by the Easy Music network and YY itself, and the cost is negligible.

In this case, the cost of a Mango-ME, in addition to the manufacturing cost, only needs to add tax, plus the cost of logistics and storage links is sufficient, and the cost of the latter two because of the large number For the sake of reason, they are evenly distributed on one MP3, which is scary.

With such a vicious way to grow your own platform, this Taobao network is really a wolf ambition!

Boss Ma at this moment an angry blue muscle broke out in his home. A group of his partners have long been accustomed to meeting in his apartment. Now everyone is gathered in his apartment. looks at he almost lost his sense of accusation Taobao Internet, but no one of them knows that this middle-aged person in front of him is almost half of the real retail economy of China in the future. Of course, the impact of this is good or bad, so the specific merits cannot be evaluated. .

Boss Ma said: "This kind of practice on the Taobao network is simply a robber! It is a vampire! It is the public enemy of the entire real economy! If you continue to let it go, it will continue to strengthen itself by destroying one industry after another!"

Boss Ma also said: "Our small business on Ali will also be impacted by it in the future. If it grows to a certain scale, it will be enough to transform the small business on our platform into a small retail seller on its platform! Greatly weaken the influence of our platform! "

For this, Boss Ma I always have my own ideas, he previous life Just want to transform the small business on Ali into Taobao The small seller on the company helped B on GG6GG to be transformed into the former C on C2C, but all his ideas are now Taobao The net was finished, which made him feel extremely desperate at this moment.

(To be continued.)


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