Rebirth in a Perfect Era Chapter 1712: Make a story
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Ford quickly passed Davidson and gave Li Mu a definite reply. In the reply, Ford made it clear that Jaguar, Land Rover and Volvo can be considered for sale.
For more specific questions, Ford hopes to be able to conduct an interview with Li Mu, or, the two parties will send representatives for a simple consultation.
Li Mu immediately thought of sending Elon · Musk to take the lead in the past. Elon · Musk is one of the top big flickers that Silicon Valley will most foolish people. It is certainly no problem to give him this thing, and it is even more effective than going out on his own.
Exactly, Elon · Musk is in the United States. Take the time to fly to Ford headquarters to talk to them about the first round.
So Li Mu called Elon · Musk again, and asked him to go to the city where Ford ’s headquarters is located on the weekend, and to go directly to the people of Ford next Monday morning.
On the phone, Li Mu made a few requests to Elon · Musk:
First, Ford must be required to transfer all assets under the three brands, including hidden assets such as patented technology;
Second, Ford must ensure that after the acquisition of Muye Science and Technology, 80% of the core teams of these three brands will not leave in the next three years. Similarly, Muye Science and Technology also provides employees of these three brands with wages of not less than the same industry level;
Third, you must pay in installments. No matter what the final purchase amount is, Muye Science and Technology will be paid in five years, with 35% in the first year, 25% in the next year, and 20% in the third year, leaving 4-5 for two years 10% each, that is to say, from 2004, to the Yanjing Olympic Games opening.
If Ford can agree to these three, then continue to chat with them. If you ca n’t agree, there is no need to continue to talk.
It's really not possible. You can also talk to Daimler about acquiring several Chrysler brands.
After the merger of Daimler and Chrysler, it was **** mold. Chrysler did not have the ability to make money, and the ability to owe a lot of money. It is said that Daimler Chrysler ’s current market value has not yet merged. Has a high market value.
Daimler is definitely impossible to sell the Mercedes Mercedes to himself, but Chrysler, Jeep, Dodge should be fine.
As for the purchase price, it is naturally impossible for Li Mu to let Elon · Musk take the lead to talk, and he ca n’t immediately make a decision now. The team formed by Elon · Musk was prepared for this before. Such a large acquisition case, all The process takes at least a year or so. After the intention is reached, you can slowly touch their bottom, and then combine their quotations to formulate the acquisition pricing strategy.
Elon · Musk is naturally destined to follow, after receiving the Li Mu's call, immediately began to prepare the trip.
After handing over the negotiations with Ford to Elon · Musk, Li Mu continued to focus on the panda bear.
With the popularity of Panda Bears, Sichuan has become the biggest beneficiary. The number of tourists has surged and tourism income has skyrocketed. Even local housing prices have skyrocketed overnight.
I think that Zhao Lei sang Chuandu's house prices in "I Am a Singer", let alone the global brainwashing propaganda of Panda Bear.
Panda bear made this city popular all over the world overnight and became the most wanted city for tourists in 2004.
Many hotel groups have also focused their attention on Sichuan. For a time, there are more than ten hotel groups that are planning to open branches or expand their operations in Sichuan. Tourism capital at other levels has also poured into Sichuan.
Even Sichuan Airlines is actively applying for loans and government subsidies, hoping to expand the fleet size as soon as possible, make full use of the base camp of Sichuan, and eat well during this dividend period.
At present, the marketing team of Muye Science and Technology has also reached a consensus with the Sichuan Metropolitan Government to make panda bears the most important visual element in Sichuan in the future.
That is to say, in the future, the image of panda bears will be overwhelming throughout Sichuan. When a visitor comes to Sichuan, he can see the panda bear when he opens his eyes.
This is also a copy of the operation method of Kumamoto Prefecture. In Kumamoto, Kumamoto bears are also overwhelming. Traveling to Kumamoto Prefecture is equivalent to being in the ocean of Kumamoto.
At the same time, Muye Science and Technology has not stopped the crackdown on piracy and infringement. At present, the national market supervision department is focusing on pirated panda bear products, so that it is almost impossible to buy pirated products related to panda bears.
The entire Yiwu small commodity market also seems to be enchanted. It used to be all Kumamoto bear-related products, but it is no longer visible.
From production to wholesale to retail, every link is being watched by the market supervision department, which leads to the break of the chain of realization of pirated goods.
For example, some small workshops want to take risks and continue to produce some panda bear pirated goods to obtain illegal benefits, but he is difficult to find wholesalers who dare to continue to distribute pirated panda bear goods, and can not find scattered around the country. Of retailers;
If there are some intermediate wholesalers who want to take risks, he goes to find his upstream, upstream factories may not dare to start production, and downstream retailers may not dare to;
If the bottom-level retailer wants to take risks and take risks, it will be more troublesome. Others will say things lightly and want to sell but cannot get the goods at all.
So, once the production, wholesale, and retail chains break, pirated goods lose their soil.
Solved the bad influence of piracy, Li Mu decided to continue to cultivate the influence of panda bear.
For him, Panda Bear is a super IP, but for now, the heat is enough, and the content is still lacking.
This guy currently has just a few cartoon characters and two sets of live-action animated expressions.
If we want to keep the panda bear alive, we must not only continue to promote cooperation between panda bears and top brands, but also continue to launch new cartoon images, new dynamic expressions, and even more offline publicity. promoting event.
Li Mu is very clear, a good IP, if the content is very short, very few, it is a big loss.
Contrary to the Western and Japanese mode of operation on popular IP, a TV series can be shot from season to season as long as the ratings are good enough, and a comic can also be hundreds of episodes, which is to strengthen the IP Key points.
Li Mu feels that the panda bear image is somewhat thin, because it only has images and movements, and there is no story behind it.
Since there is no story, create some stories for him!
The first thing Li Mu thought of was investing in a cartoon series of panda bears.
Just like flamboyant and bear-infested, make a worldview, a personal design, a background for the panda bear, and then string them together with a main line and countless short stories.
If made into cartoons, it is not suitable to use Hyundai / modern as the background, because once integrated into the background of Hyundai / modern, it is necessary to deal with humans, because humans are the creators of Hyundai / modern society.
Li Mu does not want a cartoon animal image to intersect with Hyundai / modern humans, it is better to give it a worldview without humans and all animals.
As soon as I think of this, Li Mu immediately thought of "Crazy Animal City" and "Kung Fu Panda".
The movie "Crazy Animal City" is very new. The animal worldview is very large. There are almost all animals that can be imagined. The protagonist is a rabbit who dreams of becoming a policeman.
When Kung Fu Panda was released, Li Mu can't remember it yet, but the plot of "Kung Fu Panda", Li Mu still has a deep memory.
There is not only a panda named Abao, but also Abao ’s adoptive father, a duck, and turtles, tigers, cranes, praying mantises, spirit snakes, golden monkeys, rhinoceros, red pandas and other distinctive animals The structure of the animal world is not as complicated as that of "Crazy Animal City", but because it incorporates the unique Wuxia style of China, it also looks particularly full.
Comparing the two, the theme of "Kung Fu Panda" is more suitable for panda bears.
Moreover, "Kung Fu Panda" itself is the background of the ancient China fused with the Wuxia style, and the China element is also stronger.
In Li Mu's's mind, there is already a prototype.
This prototype is divided into two steps. The first step is to borrow the settings of "Kung Fu Panda". The background is in a small town in the China mountain. There are various animals living in the town, including a panda named, Abao.
A Bao is the only panda in the town. His dad is a duck who opened a noodle shop. At this time, A Bao is just an adult and has a dream of becoming a Kung Fu master.
Following plot trends, also completely use the "Kung Fu Panda" routine.
However, this is only the first step.
The second step is to push the timeline of the story forward.
A Bao in "Kung Fu Panda" started from his early adulthood, telling him how to become a Kung Fu master all the way, and then telling him and his people's special background.
The second step is dedicated to describing the story that happened in this town when A Bao was a young panda. This can be set into a kind of low-age route, attracting the audience through small stories.
As a result, "Kung Fu Panda" seizes the big screen and the market for young children, teenagers, and adults.
And "Baby Abao" seizes the small screen at home and seizes the market for young children and teenagers.
Thinking of this, Li Mu suddenly remembered that "Kung Fu Panda" seemed to be made by DreamWorks.
Dream Factory, Spielberg's!
So, Li Mu immediately called Spielberg.
Everyone is old acquaintances, let his dream factory make an animation movie for his panda bear, everyone wants what they want, is n’t it beautiful?
The phone was connected, and Spielberg was a little excited about receiving the Li Mu's call.
After Li Mu had dealt with him for a while, he went straight to the point and said, "Stephen, there is something I want to ask you for help."
Spielberg hastily said: "Why is Mr. Li and me so polite, why don't you open your mouth."
Li Mu said: "I recently made a cartoon character called panda bear, should you hear it?"
Spilberg said with a smile: "Of course, not only have I heard, I am a Panda bear fans."
"That's great." Li Mu said: "That's it. I want to customize a series of big movies and animated movies for Panda Bear. Your DreamWorks is a master of animation movies. Are you interested in making a panda bear Big movie? "
"Panda bear?" Spielberg said subconsciously: "We just opened a new project at the end of last year, which is a panda theme. The art aspect has now begun to embark on visual design."
Li Mu hastily asked: "What project? Is it convenient to disclose it?"
Spielberg said: "The tentative name is" Kung Fu Panda. "