Rebirth in a Perfect Era Chapter 1421: See the future!
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When Li Mu's acquisition of Apple became more firm and urgent, he announced his decision to the senior executives of Muye Science and Technology: immediately, he set up a project division dedicated to the acquisition of Apple and fully promoted the plan to acquire Apple.
project division ’s General Manager is personally served by Li Mu. It has two deputy general managers, one is Business Director Ding Jian, which is good at capital operations, one is the company ’s CTOFang Xudong, and there are two special consultants, one is Louis Martin, who is familiar with the US stock market, and one is The genius programmer Lei Jun of the fame of the young.
The whole thing to be done for project division is to deeply understand and analyze the current capital structure and business status of Apple, not only to determine the capital value of Apple, but also to find out the current pain points of Apple and the possibility of reversing the situation. At the same time, a set of acquisition plans must be worked out.
After the announcement of the establishment of project division, Li Mu called the two technical talents Lei Jun and Fang Xudong to their own offices.
After the three of them sat down in the Li Mu's office, Li Mu said to the two: "Two, for Muye Science and Technology, in the future, we must have more rooted core technologies in the entire information technology field, not just at the software level. There are also hardware, so now we have several very important imperatives that you two need to take the lead in solving. "
The two sit on their bodies and wait for Li Mu's to follow.
Li Mu said: "First, sort out the global enterprises, products and patents in the field of mobile hardware, especially the microprocessor, and organize a detailed document for me. In the future, we can collect it. To fight for shares;
Second, in-depth study of the current PDA products on the market, especially their hardware and the operation of system, as well as the software support of system;
Third, in-depth study of the Symbian system that Nokia and several other Instant Messenger product development companies, including the hardware selection of the Nokia product line, measure the comprehensive strength of Symbian system and its future development space; "
The two used a pen to write down the three points mentioned in Li Mu on the notebook. Then Lei Jun asked Li Mu: "Chief Li, are you going to be a mobile smart terminal?"
Li Mu smiled slightly and said, "Lei Zong, what you said in the conference room just inspired me. I do n’t understand hardware technology, but I can be sure that the future development of technology is inseparable. Trends: performance will be stronger and stronger, power consumption will be smaller and smaller, volume will be smaller and smaller, and price will be lower and lower. "
Both nodded in agreement.
Li Mu went on to say: "Based on these four trends, I can basically conclude that after a period of time in the future, we can get a PC close to the current stage on a PDA or mobile phone-sized device, or even surpass the current Stage PC performance. "
"This ..."
Both were somewhat shocked.
The four trends described by Li Mu are indeed established. The development of computers in recent years has also confirmed this. The computers in earlier years were larger than a high-power diesel generator set, and the power consumption was scary, but The computing power is measured by the current technology. It is almost the weakest chicken, and now the full weight of the PC is only a dozen or twenty kilograms, but the performance is improved several times compared to the earlier computers.
However, this does not mean that computer technology can break through the next barrier and integrate a PC into a small mobile phone.
Both are technical talents, so the two althoughs have a long-term vision, but they are basically loyal to the technology itself, so it is difficult to imagine that the future technological development can reach the height described by Li Mu, just like the author of science fiction. A nuclear fusion reactor can be easily placed in a shoe, but nuclear experts know clearly how long humans are from the road to controlled nuclear fusion.
At this time, Li Mu saw the hesitation of the two and said, "Sometimes your imagination should not be limited by the current technology. Do you know? Now the author of the Online Games novel on the starting point of Chinese online, A new game equipment has been conceived in the future. It is a helmet. After you put it on, you have a game screen that is as good as the real person ’s field of vision, so that you can fully immerse yourself in the game screen, and It can even judge your movements, you turn your head, the vision you see also turns your head, you run, your screen in the game also starts to run, you throw your fist, your screen in the game will also throw your fist. "
Fang Xudong scratched his head: "After all, it's a novel Chief Li. Even if it is possible to realize this kind of thing, I'm afraid it will be thirty or fifty years later?"
Li Mu laughed and said: "You think it will take thirty or fifty years, I think it will be more than ten years, and it may even be shorter."
So, Li Mu said right: "You have to understand that in the society we live in, technology is exploding. Push forward for 20 years. If you tell a computer expert, the overall space of the computer in the future may be like A drawer is so big, and its computing power will be ten times or even hundred times higher than that of existing computers. He will definitely say that your brain is broken, but is this not the case? The computer 20 years ago is compared with the current computer. The difference is not a little bit. Since the computer may be reduced from the size of a room to the size of a drawer, why can't it be reduced to the size of a mobile phone? "
When they looked at each other, they felt a little loose.
Lei Jun said: "Chief Li, what you said is very reasonable. We are indeed somewhat trapped in the current technical environment, so the imagination is somewhat lacking."
Li Mu nodded and said, "Look, now there are more and more computer users, and people's demand for computing is also increasing. However, no matter how lower the price of the whole PC, no matter how strong the people's purchasing power, even With a population of 1.3 billion people and a computer, people ’s computing needs are still not fully satisfied. Why? Because there is no way to enjoy mobile computing, once he leaves the computer, he loses computing power and enjoys the right to compute. "
“Similarly, the Internet is the same. Even if 1.3 billion people across the country have computers and the computers are all connected to internet, when people stand up and leave the room with computers, they ca n’t enjoy mobile. internet service. "
The two nodded, their faces dignified.
Li Mu went on to say: "Thinking about the development of the Instant Messenger industry, it was precisely because of human needs for Instant Messenger that someone invented the telegraph, but the telegraph hardware cost is too high and the operating cost is also high, and the Instant Messenger method is single and cannot meet Most people have Instant Messenger needs, so someone invented the phone, but even if they installed a phone in everyone ’s home, but once they leave the house, it is equivalent to cutting off the Instant Messenger from the outside world. This is the Instant Messenger industry. The most fatal weakness in that era, so someone invented the mobile phone, you see now, the penetration rate of mobile phones is already very high, and will only get higher and higher. "
"Yes." Lei Jun said very seriously: "If you look at it this way, mobile computing and mobile internet will definitely become the next development direction of internet!"
Fang Xudong also particularly agrees: "Chief Li, your example is too convincing. All our previous thoughts were focused on the PC-based internet technology and services. However, if we look to the long term, the future Will definitely move towards portable mobile. "
Li Mu smiled and said: "The real mobile internet era may take a long time to come, but if we can recognize the direction and trend of this future development in advance, we can stand out among all the same types of enterprises."
Finally, Li Mu said again: "Look, mobile phones now can support JAVA program operation and GPRS network access. Enterprises like Saipan and Microsoft have developed a dedicated operation system for mobile phones. Has already been at the forefront, why can't we develop a set of our own mobile operation system like them? "
Fang Xudong dumbfounded: "Chief Li, even if it is a set of mobile operations system, the technical reserves, manpower, financial resources, and time costs required behind it are also very huge. We do n’t have this foundation at present, and there is Microsoft 'S operation system overlord, the future mobile phone operation system is likely to be dominated by his family ... "
Li Mu smiled slightly: "I will answer your questions separately. You said that we do not have technical reserves and capabilities. This is true. We do not have this foundation, but what if I bought Apple?"
Fang Xudong expression becomes more frightened ...
"If you buy Apple ..." Fang Xudong said excitedly: "With MacOS as the foundation, the difficulty of deriving a set of mobile phones to operate system is greatly reduced!"
Li Mu nodded and said with a smile: "Then I will answer your second question. Do you think Microsoft occupies most of the market on the PC side, and of course it can occupy most of the market on the mobile side?"
Fang Xudong asked Li Mu: "Isn't it? Even if Microsoft hasn't exerted force yet, but once he exerts force, I believe that neither Apple, Saipan, Palm is difficult to resist."
Li Mu shook his head and said: "You are a technical person, you must know MacOS. In the PC field, MacOS can never do Windows. This is not only related to the strategic positioning of the two companies, but also related to the current computer industry. Related to the general environment;
Compared with the AppleMacOSsystem, which is only sold with Mac computers, the operation of the PC is much more flexible. Users can not only buy PCs of various brands to match Windows, but even buy a variety of themselves. The hardware is assembled into a computer to match Windows, which has created a large number of PC manufacturers and hardware manufacturers for the PC industry, and Apple is just fighting alone;
Whether it is a large number of branded PCs or a larger number of DIY hardware manufacturers, there are two situations:
The first is the huge productivity supported by a large number of companies. It will lead to the output of PCs and PC hardware hundreds of times that of Apple, and the coverage strength is much greater than Apple;
The second kind is the ubiquitous and fierce competition caused by so many enterprises and such huge productivity. PC manufacturers will compete, and hardware manufacturers will also compete, so only Hasee jumped out of the impact In the PC market, and the cost of DIY hardware has been falling again and again, these ultimately led to the continuous reduction of the cost of the PC, and the continuously reduced cost has greatly increased the expansion speed of the PC. This is MacOS and Mac computers can never be kept up. "
When it comes to this, Li Mu suddenly made a big turn, saying: "The DIY industry of PC has become a tradition. This is Apple can not be reversed, even Microsoft can not be reversed, but you must understand that the mobile phone is not a PC, equipped with Windows PC can be DIY, but any mobile phone can't DIY, any mobile phone is like a Apple Mac computer, hardware and software matching and the whole machine is sold! This also means that the PC, facing the powerful advantages of Mac computers, does not exist in the mobile phone market Of! "
Lei Jun said excitedly: "Chief Li is right! All Nokia mobile phones may be equipped with Symbian system in the future, but consumers cannot buy another mobile phone to install Symbian themselves, and even less likely to DIY themselves. When a mobile phone comes out to install Symbian, the future mobile phone market must be a hardware and software-integrated device. In this way, Microsoft has lost the foundation of high firewood in the field of hardware DIY, and companies like Apple are standing The same starting line! "
Li Mu snapped its fingers and laughed: "If we acquire Apple and develop a set of mobile phone operation system based on MacOS, we have two options, either to do system authorization and cooperate with major mobile phone manufacturers; or, We also take the old road of Apple, develop system by ourselves, produce hardware by ourselves, package and bundle sales, the former can let us spread quickly, the latter can let us lock up the business line, and lock more profit space at the same time, if our operation system Compared with Saipan and Microsoft, it is not very competitive, then we choose the former, throw the product out, and fight with them directly at the manufacturer level. If our operation system is much stronger than them, then we choose the latter To lock this advantage and build our own mobile phone brand, no matter what, mobile internet will be the future trend, we must plan ahead, whether it is hardware or software. "
For Li Mu, with the possibility of acquiring Apple, it also gave him a good opportunity to cut into the smartphone market. In his eyes, the real smartphone is the full touch and more created by the iPhone. A new era of point touch, that is Jobs' greatest innovation.
Jobs started to prepare the iPhone in 2005, and officially announced the IOS and the first generation iPhone in January 2007. It can be seen that it took more than a year for Apple to develop IOS and iPhone from front to back. If you win Apple this year, Immediately starting to develop iOS and iPhone is a bit unrealistic. After all, it is only possible to develop a product like the iPhone if the hardware can keep up, so Li Mu expects that it will be very good to launch the iPhone and iOSsystem in the second half of 2006.
So before this, the field of smartphones was completely dominated by early operation of system such as Saipan, until the explosive rise of Apple in 2010. This middle mobile phone market is simply Nokia ’s back garden, allowing Nokia to earn Huge profits to hard to imagination.
And Li Mu is now preparing to acquire Apple. If Apple is really taken down, why not first develop a set of castrated version of IOSsystem for Saipan? This castrated version of iOS does not need to consider touch, nor does it require the huge structure of the official version of iOS. As long as it can suppress Symbian, you can go grab the money with Nokia first.
Apple has 20 years of technology accumulation on MacOS. It took more than a year to develop iOS on this basis. If you develop a castrated version of iOS, I am afraid that it will be almost half a year. The castrated version of iOS can first suppress Nokia ’s momentum. , At the same time help iOS to enter the market circle users in advance.
More importantly, the castrated version of iOS can be launched two years in advance of the official version of iOS. In the past two years, Li Mu can use the influence of Muye Science and Technology to attract major software vendors worldwide to develop software based on the castrated version of iOS. The software ecosystem, in this case, when the official version of iOS and iPhone comes out, it is not a newborn calf, but a gorgeous upgrade of an old bird.
previous life, iPhone is in the hands of Apple, from the birth of the first generation iPhone to the global popularity of the iPhone4 period, Apple took three and a half years, but if you can use the castrated version in 2004-06 iOS is warming up. When the iPhone is launched in the second half of 2006, the goal of Apple achieved in three and a half years may be achieved within three months!
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