Rebirth in a Perfect Era Chapter 1270: Strategic arrangement


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Teacher Lei probably understands the intent of Li Mu's. What Li Mu wants to do is to attract users with extremely cost-effective products to solve the needs of most users for such products, thus greatly restricting the market space of other similar products.

In recent years, the iPod has not been really powerful. The high price, closed-loop data, and software adaptation are all major problems. If there are cost-effective products on the market, the development space for such products will be affected. A huge blow.

However, Teacher Lei said with some concern: "Chief Li, Mango-ME's current production capacity is quite sufficient, but the problem is that we do not have sales channels in Europe and the United States. If the shop is ready, what method are you going to use?"

Li Mu smiled and said: "With YY in, are you still worried about the distribution channel?"

Teacher Lei said: "Mango-ME is a physical product after all, we need a sales network and an after-sales network."

Li Mu said: "This is very simple. I will contact the US side. Amazon, eBay and other offline dealers are all our partners. What we differ from other manufacturers is that other manufacturers only have products. There are no users and no traffic, but we not only have products, but also traffic. Who wants to consign our Mango-ME and provide distribution services, then I will use YY to divert its platform, we have over 100 million in Europe and America Users, such a large amount of traffic, I am afraid that these companies will rush to cooperate with us. "

Teacher Lei immediately said: "I get it! With such huge traffic, we can even ask them for the cooperation fee in reverse."

"Yes." Li Mu said: "Who opened the conditions satisfied me, I will bring this wave of traffic to him."

Teacher Lei said: "Chief Li, then I suggest that you cooperate with offline chain dealers, because if we cooperate with online platforms, once we want to do e-Commerce business in Europe and America in the future, the traffic output this time will be a problem for raising tigers. Yes, but if we direct traffic to offline dealers, there will be no such problems. "

"It makes sense." Li Mu thought for a moment and nodded: "At that time, we can cooperate with the most complete distributors in the European and American sales network, let our users buy Mango-ME at offline, this method is very good, otherwise if By directing traffic to Amazon or eBay, their revenue is too great. "

Speaking, Li Mu said: "You must hurry up to implement this matter, especially the stock of Mango-ME ordinary version. Starting from today, I let my American colleagues immediately apply for the import of Mango-ME in the United States. License. "

"Okay, I will arrange this!"

Hang up the Teacher Lei phone, Li Mu's mouth has a bit of a grin, you play hundreds of USD iPod, I will play dozens of USD Mango-ME, if the product is better than you, I will take other , How about buying a Mango-ME and giving YY members a year? How about sending YY coins worth tens of USD? The first thing I want to do is to let Mango-ME in the bad streets of Europe and America, cut off the source of your new users, and then wait for high-end products to come out and play with you slowly.

Chen Wan can't help but ridicule Li Mu at this time: "What's wrong with you? What a shameful smile."

"Is it?" Li Mu raised an eyebrow and laughed: "I like to dig a hole for someone else, either dig a pit for others to step on, or dig a ring pit to hollow out the other side. This feels great. "

Chen Wan smiled and said: "Liar is bad, filth is bad, whoever is staring at you is really unlucky."

Li Mu said: "This time I focused on an American company. I killed him. In the future, I will be able to go to the United States to search for their fat."

Chen Wan asked: "What if it can't be killed?"

Li Mu said: "It's not going to die, that is, he went to our China to search for people's fat."

Chen Wan busy said: "Then you should kill him."

Li Mu blinked and said, "I'll make another call."

This phone call, Li Mu calls Fang Xudong.

As the CTO under him, that is, the chief technology officer, all technical requirements of Li Mu are directly directed to him and let him organize the development and implementation of manpower.

As soon as the phone is connected, Li Mu gave Fang Xudong a simple and straightforward task instruction: "Xudong, study the iTunes of Apple in the United States. I want you to develop a better one for it in the shortest time. Much more products of the same type, as small as possible, start up as fast as possible, take up as little hardware as possible, and then add its quick start to the next version of YY. "

"iTunes?" Fang Xudong said in surprise: "Chief Li, are you going to be a digital music market?"

"Yes!" Li Mu asked him: "Do you know iTunes?"

"Understood." Fang Xudong said: "I am an iPod user. When I was in the United States, it was more convenient to use iTunes, because most digital music can be purchased in iTunes download(ing), and then used with iPod is more convenient Some. "

Li Mu said: "What we want is this kind of thing, and the product name is called Ytunes. Ytunes needs two large-scale functions, one is online music download(ing) and supports direct import of mobile hardware, and the other is to buy digital online. Music, so you have to make an interface for online payment. We can receive PayPal overseas and Alipay domestically. "

Fang Xudong said: "This is no problem, I immediately sort out the specific product requirements, because it involves the music market, we have to develop another management background for shelves of goods."

Li Mu said: "This is for you to coordinate. I wo n’t intervene in specific technical issues. After the UI design is completed, let me take a look at that's alright. You must pay attention to the user experience. The simpler and smoother the better, you must achieve iTunes. Of users have used our products, they can't help but think that iTunes is a shit. "

"Understood." Fang Xudong said: "I will start now."

"Uh." Li Mu said: "This is done. With our Mango-ME, we may kill the Apple iPod + iTunes combination. By that time, Europe and the United States will have tens of billions of USD a year. The digital music market is our world. With the strong promotion capabilities of our YY, we can rule the entire European and American music market without next year, and even take the throat of the record company in turn, so you must give the utmost attention. Do your best to get it done. "

The impact of digitalization on the record industry is almost nuclear-grade. iTunes was originally a distribution platform that helped record companies make money, but soon it completely overturned the consumer habits of music users, and gradually suppressed traditional physical record sales to Extremely, in the era of declining physical records, it has become the king of the music industry. If the combination of Mango-ME + Ytunes can be done, the profit of this market alone is unimaginable. The profit of one billion USD level a year Similar.

The strong social product YY is almost invincible in the current internet environment. If in the history of 2003, QQ and Taobao started to be the e-Commerce platform at the same time, even if it is given to Boss Ma eight hundred Arhat, Taobao network is impossible. It could be done, but the QQ action was three years late. These three years gave Boss Ma a time window to lay a solid foundation before it created the undefeated empire of Taobao.

If you give iPod + iTunes two more years to accumulate users, I ’m afraid YY wo n’t be able to shake it at all. Fortunately, the two of them have n’t formed a gold body yet, and they can still be broken with some effort.

Li Mu still has a lot of vicious Apple tricks in his heart. If his current offensive is not sharp enough, he will play with Apple for three times.

For example, Li Mu can spend a lot of money to record companies at any time and ask for exclusive cooperation. If a record company can settle 5 million US dollars from iTunes a year, then it will be 7 million, and the only requirement is Exclusively authorize all music to yourself, now Apple is far less rich than Muye Science and Technology, you can smash it by smashing money, and you can also import YY traffic resources, just like you do all-channel promotion for singers in China Similarly, to help record companies make stars, this attraction is absolutely very big;

If this doesn't work, then you will pull PayPal into the water yourself, forcing PayPal to stand in line.

After all, iTunes is an online trading platform, and the payment channel is its lifeblood. At present, the only payment channel in the European and American markets is PayPal. It is like Alipay is an absolute monopoly in China when WeChat payment has not started.

If PayPal no longer supports iTunes, then iTunes must be over, and PayPal will compensate up to a small amount of liquidated damages and bear some infamy. I believe that PayPal is willing to stand in line as long as he gives enough benefits.

All the plans are around the purpose of Li Mu's. While Apple has not started to engage in iOS and iPhone, Apple is pressed down, and it ca n’t breathe, letting it put the rest of the energy It's all about dying and struggling, and then go to remove their team and dig directly to Muye Science and Technology.

At that time, you can combine the IOS team and the Android team to develop a new set of mobile phone operation system belonging to Muye Science and Technology, and at the same time develop your own full-touch smartphone Muye Science and Technology. This market space is huge, including The profits contained are simply rich and enemies.

......

Two telephone calls, explaining the two software and hardware strategies of the Li Mu siege Apple. Teacher Lei and Fang Xudong are people with sufficient capabilities. Li Mu believes that they have the assistance of two people. Then they will control it by themselves. This war although has not yet Fight, but I have already won.

After hanging up the phone, Li Mu turned his head to looks at Chen Wan and said in his face: "Now we should settle the bill."

Chen Wan smiled and said: "What account? I don't owe you money."

Li Mu said: "You lied to me and deceived my feelings, so that I thought I could not see you, and I felt lost for a while, shouldn't I give a comment?"

Chen Wan smiled sweetly and said, "I want to surprise you."

Speaking of this, Chen Wan said again: "It makes you happier to see me when you are not prepared, than to see me when you are ready?"

Li Mu's lip: "It's really Host, Xiaozuier will say more and more."

Chen Wan said with a laugh: "I made Host by yourself, so you still have to eat your own bitter fruits."

Li Mu sighed helplessly, and then put away the joke and asked her: "How long will I be back this time?"

"three days." Chen Wan said: "The station can only give three days time at most, it is too busy."

Li Mu nodded and said, "I only have three days time this time."

Chen Wan said a little bit lost: "Maybe I do n’t have time to see you alone ..."

Li Mu reached out, grabbed the tender palms and interlocked fingers, and said, "I go to the house for my uncle and aunt on New Year's Day See you! "


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